Lady Gaga in collaboration with Mastercard, revealed exclusive behind-the-scenes content showcasing the making of the "Abracadabra" music video. The footage shows how Gaga and her dancers rehearsed for weeks, perfecting every move to create a seamless, hypnotic performance. The feature includes interviews with key figures involved in the project, such as choreographer Parris Goebel, dancers, and Gaga herself.

Lady Gaga has unveiled an innovative collaboration campaign with Mastercard campaign that not only showcases her artistic prowess but also actively involves her fanbase in a unique and interactive way.

Lady Gaga's new choreographer, acclaimed dancer and "Abracadabra" co-director, Parris Goebel, shared the inspiration behind MAYHEM's brand-new viral single and music video.

Lady Gaga has once again captivated the world with her latest single, "Abracadabra," which debuted spectacularly at the 67th Grammy Awards. In an exclusive interview with ELLE UK, she sat down with Lotte Jeffs to delve into the deeper meaning of the song, the creative process behind its visually stunning music video, and the inspirations for her highly anticipated album, Mayhem.

Lady Gaga unveiled her latest single, "Abracadabra," and its self-directed music video. This track serves as the third single from her forthcoming seventh studio album, "Mayhem," scheduled for release on March 7, 2025. The song premiered during the 67th Annual Grammy Awards on February 2, 2025, unveiling the music video during a commercial break presented by Mastercard, as part of a new partnership between Gaga and the credit card brand.